Friday, December 4, 2015

SWOT Analysis



SWOT Analysis: "A study undertaken by an organization to identify its internal strengths and weaknesses, as well as its external opportunities and threats."
Strengths

Visible and easy to access website

Packaging: Designed by an expert, labeled packaging to suit the design

Price: Less expensive than other brands
Weaknesses

Competitors may offer similar product(s) immediately

Limited start up costs

Less popular compared to other brands

More popular and well-known chip brands
Opportunities

Packaging: With our new generation of our consumers, they appreciate the higher end labeling and packaging.

Expansion: Brand imported from Spain, several opportunities to expand


Threats

Competitor Market: Expensive new marketing campaigns may soon develop due to competition amongst other chip brands.

Price: A huge variation in prices for supplies may occur.

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